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April 17, 2015Make content marketing hassle-free with our content marketing services. With our content marketing service packages, our award-winning team develops, writes, edits, and promotes custom (and search engine friendly) content for your business. From blog posts to online guides to videos, you can do it all with Degeweb.
Revenue-driving content marketing services
Trying to make the most of your leads? Drip marketing is one of the best ways to keep your company at the forefront of the minds of your business leads by offering them timely, relevant, and targeted emails. Degeweb’s drip email marketing packages include:
Content marketing is one of the most powerful digital marketing strategies. With the ability to double website conversion rates, as well as drive brand awareness and website traffic, content marketing is essential to increasing your company’s revenue.
With Degeweb as your content marketing services partner, you can expect custom content that follows search engine optimization standards. Even better, you can count on transparency — no hidden fees and no secret strategies.
We publish the prices of our services online, and we offer clients our industry-leading return on investment (ROI) software, giving you 24/7 access to the real-time performance of your content marketing strategy.
Keep reading to learn more about our content marketing service packages and prices!
Are you ready to start optimizing your content? Contact us online to chat with an experienced strategist from our team to learn more about how content can drive leads.
Inside Our Content Marketing Services
Content Strategy
All our content marketing service packages include a custom content strategy, built for your business, your audience, and your goals.
Content Development
Next, we create a content calendar for your company’s must-share content. Based on your plan, you may receive 3-10 pieces of content.
Content Creation
Our experienced in-house copywriting and marketing team begin creating your custom content, whether it’s a blog post, online guide, or video.
Content Optimization
Your content marketing management services also include SEO, which optimizes your content for users and search engines.
Content Promotion
Using our network of industry influencers, we help promote your content online in the places that matter most to your audience.
Content Reporting
Each month, we provide an easy-to-read content report that shows the performance (and returns) of your content to your bottom line.
Degeweb Content Marketing Services
Browse our digital marketing content services, deliverables, and features: Content assets developed, Dedicated Content Marketing expert, Online project management schedule, Keyword research, Monthly Content Marketing Strategy Report, Long-form Content, Micrographics, Infographics, Online Guides, Website & Social Engagement Videos, Animated Explainer Videos, Whiteboard Videos, Slideshares, Motion Graphics, Paid Content Asset Promotion, Content Asset Outreach, Competitor Gap Content Outlines, Voice Search Optimized Content, Rich Media Citations, 1 Personalization Graphic (Equal to 1 Asset), 200+ SMEs behind campaign driving results, and more.
Content marketing services: Our process
With more than $1M in sales generated for our clients, we know how to drive results — with a hands-on approach, personalized strategy, and dedicated project manager. It’s what all our clients receive with their Degewebcontent marketing service package — no matter what tier they select.
We even offer custom packages to match your company’s unique needs.
If you’re unsure about which of our packages are right for your business, you can always contact our knowledgeable strategists online. They can offer advice, as well as suggestions, as to whether a basic, aggressive, or market leader plan is right for your company.
Plus, they can answer all your questions about the various content marketing assets, which include:
Long-form content
Blog posts
Micrographics
Infographics
Online guides
Videos
Slideshare
And more!
No matter which contents marketing service package you choose, from our basic to our market leader plan, you can expect our award-winning team to deliver a competitive strategy and marketing campaign that reaches your company’s goals.
Learn more about some of the features of our content marketing services:
1. Content strategy and keyword research
First, our content marketing team will work with your business to fully understand your company, goals, and industry. Then, we’ll help you develop a custom content marketing strategy, designed to help your site content rank in search engine results and convert customers.
A core part of our content strategy is keyword research. By researching the keywords that matter to your audience, our team can develop original and valuable evergreen content that drives high-quality traffic to your website.
For example, if you’re a landscaping company, we may build content around these keywords:
“How often should you mow your lawn”
“weeds that look like grass”
“fertilizing new lawn”
“landscaping ideas for backyard”
As you can tell, these keywords focus on answering a user question — what weeds look like grass, how can you landscape a backyard, how do you fertilize a new lawn, and how often should you mow it. These aren’t transactional keywords, like, “residential landscaping company.”
How do we know which keywords to choose, though?
As your content marketing service provider, we look at several factors when conducting keyword research, including:
Search volume: It’s important to create content for keywords with a fair number of monthly searches. While a higher search volume is great, it doesn’t necessarily translate to achieving your goals, which is why we also consider keywords with a lower search volume.
Competition: Depending on your website’s SEO status, it can prove challenging to rank in search results for high-competition keywords. That is why our organic SEO services are a perfect addition to our content marketing services.
Cost-per-click (CPC): Another factor to consider during keyword research is the CPC. By referencing this number, our team can determine the potential value of the keyword to your business, as well as to your competitors.
User intent: One of our most critical considerations during keyword research is user intent. If you create content that doesn’t answer the user intent behind the keyword, then it won’t perform. That’s why our team investigates a keyword’s user intent in-depth.
Once we finish our keyword research, we move onto developing a content plan for you.
2. Content development
Next, our services focus on creating a content project management schedule. In this step, we build a content calendar for your strategy. We also establish a deadline for writing and delivering the content to your team for review.
The amount of content we develop depends on your content marketing services package:
If you have the basic plan, we develop three pieces of content each month
If you have an aggressive plan, we develop six pieces of content each month
If you have the market leader plan, we develop 10 pieces of content each month
Note, if you want your content marketing management services to include more than 10 pieces of content each month, you can always request a customized plan from our strategy team.
During this stage, your dedicated account manager also provides you with a walkthrough of our preferred platform for project management. Feel free to ask them questions, and they’ll be happy to answer and help you troubleshoot any issues.
3. Content creation
A core part of our content marketing services is content creation.
With the expertise of our talented project managers, as well as specialized writers and graphic designers, we create multiple types of content, including long-form content, blog posts, infographics, online guides, voice optimized content, white papers, and more for your company’s strategy.
Every strategy is different too, based on your unique needs.
While a pharmaceutical company’s digital marketing strategy, for example, may focus on awareness and education, an eCommerce store may emphasize immediate action. These focuses can result in different content types, like a video for a pharmaceutical brand and blog posts for an eCommerce business.
Our team of editors then review each piece of content to ensure it matches your branding standards. Once your dedicated account manager looks over your deliverables, they’ll forward them to your team for feedback.
If you have any requested changes, our team takes care of them fast.
4. Content optimizations
In addition to our writers optimizing your content for search, your dedicated account manager will too. For example, if you’re launching a piece of long-form content on your website, they create a compelling title tag and meta description for it.
The result is optimized content for not only users but also search engines. By optimizing your content for both parties, we provide your content with the best foundation for success — meaning it will not only resonate with your target audience but also rank well in search results.
You’ll see content marketing, as well as SEO results with Degeweb as your content marketing services provider.
5. Content promotion
In addition to content creation, our content marketing agency’s services also include content promotion. Our experienced network of industry influencers will work to distribute your content online — sharing it on sites and social platforms that matter most to your business.
The content promotion enables you to boost brand awareness, and it exposes more people to your message. As more people connect with your content online, you’ll reap the benefits of increased site traffic, conversions, and revenue.
We can also use paid strategies, like pay-per-click, to promote your owned media across the web. Social media advertising, for instance, is an excellent content marketing campaign strategy for content promotion.
6. Monthly reporting
We don’t stop after creating and promoting your content!
Our content marketing services include custom reporting that allows you to monitor your return on investment (ROI) and drive the best possible results from your marketing efforts.
As a part of our aggressive and market leader content marketing service packages, you receive a monthly content marketing strategy report. Your dedicated account manager compiles this report, which includes tons of helpful information you can share with your company’s decision-makers.
No matter which tier of our content marketing management services you select, you will have access to insightful data. A few examples include an analysis of you and your competitors’ share of the market, as well as changes in your competitor’s websites.
By partnering with our full-service digital marketing agency, you don’t have to worry about creating this content. We develop and launch your content marketing strategy for you. Plus, we feature an experienced team of writers with backgrounds in manufacturing, retail, and a slew of other industries.